The best test is one that's as realistic as possible. For this reason, we interact directly with our passengers so that we can design and assess new service offerings. The site of this interaction is as lifelike as can be: a full-size model of a double-decker coach that lets us test all the train's fittings and features and compare them against our passengers' expectations.
Be it work, sport, relaxation, gaming, shopping or playing, we want to cover a wide array of activities because, this way, we can really deliver what rail users want. The Ideas Train gives us ample room to experiment and take the public's wishes into account when creating the trains of the future.